1. Cookies
The EU Cookie Law (The Privacy and Electronic Communications Regulations 2011) is a piece of privacy legislation that requires visitors to give consent before allowing a website to store or retrieve any information from any device through the use of cookies. By educating visitors on how information about them is collected through the use of cookies, and allowing them to decide for themselves if they wish to allow it to take place, the aim is to protect online privacy for everyone.
2. What are cookies
Cookies are small text files, downloaded to your computer by the browser (e.g. Chrome, Internet Explorer, Firefox etc.) whenever you access a website. They enable websites to store information, such as user preferences and login details. They may also be used to record how long you spend browsing each page on a site or what pages you visit most. Cookies can be thought of as providing a “memory” for the website, enabling it to recognise you and respond appropriately. Generally, cookies are most beneficial to you, the visitor, making your interaction with frequently-visited sites smoother and easier than they would be without them.
3. Cookies we use
We use cookies to track website visitors and provide advertising and remarketing features to users. We therefore share your information with these third parties:
We use Google Tag Manager to implement Google Analytics, a third party service which creates its own set of cookies for the purpose of compiling a number of statistical reports. The information gathered is anonymous and is used to assess a wide variety of website activities, including how our site is navigated and what pages are most popular.
We also have Remarketing and Advertising Reporting Features enabled. This allows us to place adverts on external sites based upon either your interests and preferences, demographics or location, or the site you are visiting at that moment in time. This is done using cookies that are placed on your device to track your activity across our website and others. If you would prefer that Google did not track your browsing habits, you can install the Google Analytics Opt-out Browser Add-on.
We use Google Maps to provide detailed information on how best to visit our premises. Google set a cookie that allows them to remember which browser you are using and what preferences you have set when you view maps. We use Google Maps tools on the basis that Google adheres to its privacy policy and terms of service.
We also use Google Signals. This does not collect personally identifiable information but is able to use cross-device tracking, and provide us with information about demographics and interests. It allows us to tailor your experience, through engaging content and remarketing.
You can view Google’s privacy policy here: https://policies.google.com/privacy?hl=en-US
4. Your consent and managing cookies
By continuing to browse and use this site you are agreeing to our use of cookies as described above. However you can still disable cookies at a browser level if you wish. You may experience reduced functionality if you choose to do so. The settings that decide how your browser handles cookies will typically be found in the ‘Options’ or ‘Preferences’ menu of your browser. In order to understand these settings, the following links may be helpful; otherwise you should use the ‘Help’ option in your browser for more details.
Cookie settings in Internet Explorer
Cookie settings in Firefox
Cookie settings in Chrome
https://support.google.com/chrome/answer/95647?hl=en
Cookie settings in Safari
